New WooCommerce stores built properly from the start, and existing ones made faster, safer and easier to run. Custom functionality where plugins fall short, with the code, the data and the hosting all in your name. New stores from £2,500.
WooCommerce is a free, open-source ecommerce plugin that turns a WordPress website into an online store. WooCommerce development covers building that store (theme, products, payments, delivery and tax) and extending it with plugins or custom code when the standard features aren't enough. Because it runs on your own hosting, you own the whole store, but you are also responsible for keeping it fast, secure and up to date.
Webgenix is a Derby-based web development agency that builds and maintains WooCommerce stores for businesses across the UK.
Most WooCommerce work falls into one of five areas. Many projects touch several.
A WooCommerce store designed around your products, with a lightweight theme, payments, UK delivery zones and VAT configured, and on-page SEO in place at launch.
Trade and wholesale pricing, product configurators, bundles, bookings or custom checkout fields, built as clean custom code when plugins would be clumsy or heavy. Common for made-to-order furniture.
Payment gateways such as Stripe and PayPal, accounting software, stock and ERP systems, couriers and marketplaces, connected through plugins or the WooCommerce REST API.
Hosting review, caching, image optimisation, plugin reduction and database clean-up for stores that have become slow as they've grown.
Broken checkouts, plugin conflicts, outdated PHP versions, failed updates and inherited stores nobody wants to touch. Every fix starts with a backup.
Updates, backups, security monitoring and small changes through our website maintenance plans, so the store stays healthy after launch.
We build on both, so here's the trade-off as we'd explain it to a client.
| WooCommerce | Shopify | |
|---|---|---|
| Ownership | You own the code, data and hosting | You own your content and data; the platform is rented |
| Platform fee | None (the plugin is free) | Monthly subscription |
| Maintenance | Your responsibility, or a care plan | Handled by Shopify |
| Customisation | Almost unlimited | Extensive, within Shopify's structure |
| Content & blogging | Excellent: it's WordPress | Adequate for most stores |
| Best for | Content-led brands, custom rules, existing WordPress sites | Owners who want to sell, not maintain software |
Leaning towards Shopify? See our Shopify store design service. For the full breakdown, read Shopify vs WooCommerce.
WooCommerce itself is not slow. Stores become slow because of what builds up around them over time. These are the causes we find most often, roughly in order of impact:
Recent versions of WooCommerce also offer High-Performance Order Storage (HPOS), which stores orders in dedicated database tables instead of alongside blog posts. For busy stores it's worth moving to once your plugins support it, and we check compatibility before switching.
Speed work across any platform is covered by our website speed optimisation service.
Because you host it, security is your responsibility. The essentials: keep WordPress, WooCommerce, the theme and every plugin updated; run a supported PHP version; take automatic off-site backups; use strong admin passwords with two-factor login; and remove plugins you no longer use. Our care plans, from £45 per month, handle this for you. Larger stores are quoted on their needs.
WooCommerce runs inside WordPress, one of the most capable content management systems available, so guides, recipes, lookbooks and product pages can live side by side. New to the idea? Read what a CMS is and how to choose one, or see our CMS website development service.
A WooCommerce store needs more from its hosting than a brochure website does, because baskets, checkouts and account pages are generated fresh for every visitor and can't simply be served from a cache. When we set up or review hosting for a store, we look for:
Most UK stores take cards through Stripe, WooPayments or PayPal, with Apple Pay and Google Pay offered as express options. Each charges its own processing fees. There's no extra platform transaction fee on WooCommerce, which is one of its advantages over Shopify for higher-volume stores.
WooCommerce's tax settings handle UK VAT rates, VAT-inclusive display for consumers and VAT-exclusive display for trade customers. Getting this right at the start avoids awkward corrections to invoices later.
Shipping zones and rates for mainland UK, the Highlands and Islands and Northern Ireland, plus international zones if needed. Courier and Royal Mail label integrations can remove manual copying of addresses.
The same approach whether we're building a new store or fixing an existing one.
For new stores, your requirements. For existing ones, a full technical audit.
A written scope and price, agreed before work begins.
Work happens on a staging copy, never directly on your live store.
Test orders, payments, emails, devices and page speed.
Backed-up, scheduled deployment with redirects where needed.
A walkthrough, written notes and optional ongoing care.
Need a WordPress website without a shop? See our WordPress developer service in Derby, or our WordPress work for Nottingham businesses.
Tell us what you need, or what's going wrong. You'll get a clear, fixed-price plan with no obligation.