Moving hosts, domains or entire platforms is where rankings and traffic most commonly get lost — usually from a handful of missing redirects. We plan every migration properly so nothing breaks and nothing gets left behind.
We've taken on more than one migration cleanup after a DIY move or an agency that treated it as an afterthought. The pattern is consistent: the new site works fine, but old URLs that had built up rankings and backlinks over years now return a 404, and traffic quietly drops off over the following weeks.
We treat the redirect map as the actual deliverable, not a checkbox — every existing URL gets mapped to its correct new destination, tested, and verified before the switch goes live, not after.
Provider-to-provider moves
Wix/Squarespace to WordPress
Preserved via full redirect map
Typical hosting/domain move
A structured process, not a rushed cutover.
Every existing URL catalogued before the move, so nothing is forgotten or left orphaned.
Old URL to new URL, mapped and tested, so link equity and rankings transfer instead of resetting to zero.
Built and verified on a private staging site before anything touches your live domain.
DNS records, email routing and SSL certificates set up correctly on the new host before cutover.
Tracking re-verified and the new sitemap submitted, so you're not flying blind after the switch.
We watch crawl errors and traffic for the following weeks to catch anything the initial testing missed.
Migrating into a new content management system? See our CMS development service.
CMS developmentOnce you've migrated, keep the new site secure with our website maintenance service, from £45/month.
Website maintenanceMigrating and redesigning at the same time? See our website redesign service.
Website redesignTell us where you're moving from and to, and we'll send a fixed-price quote within 24 hours with a clear migration plan.